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  • DU Lihua WU Shiwen
    Chinese Journal of Journalism & Communication. 2023, 45(10): 6-27.
    In the development of the Internet dominated by the logic of connectivity, disconnection is an alternative Internet-using practice that has not received enough attention for a long time. This paper focuses on the historical development process of network disconnection in our country, and divides network disconnection into partial connectivity phase (1994-2006), universal connectivity phase (2007-2013), and generalized connectivity phase (2013-present). During the historical development of disconnection, two controversial issues emerged: the right to personal information and the right to disconnection. The right to personal information changed with the development of the connection phase. The right to disconnection faced two dilemmas: the conflict with the organizational culture of “busy is successful” and the challenge of redefining the work-life boundary. Whether it is the right to disconnection or the right to personal information, the controversy surrounding both revolves around whether online disconnection can become a social mechanism. The debate about disconnection from the internet revolves around whether disconnection can become a social mechanism. Netizens carry out the life deceleration exploration of situational disconnection, and “wander” between the states of connection and disconnection. This paper points out that disconnection has a tendency to become a way of life, but there are still many questions about whether it can be used as a social mechanism.
  • HUANGWeizi XIONGYuelei
    Chinese Journal of Journalism & Communication. 2023, 45(10): 49-68.
    In today’s culture of the internet, young women who have not yet married or had children are interested in “raising” virtual babies. The intersection of girl culture and motherhood studies has prompted a rethinking of how the connotation and extension of “motherhood” expand and change in the digital era. This study focuses on the practice of “cyber-motherhood” in recent years among online communities of plush doll players, with empirical data gathered through in-depth interviews and participatory observation methods. In contrast to previous studies that focused on how technology affects biological child rearing, “cyber-motherhood” focuses on the intertwined interaction of humans and technology through the concept of the cyborg. According to research, media technology, social structure, and the agency of girl players interact to shape the “cyber-mothering” practice, which is based on embodiment practice and visual techniques. It echoes the social institution of motherhood while also undermining its sanctity.While “cyber- motherhood” provides girls with a flexible strategy of dealing with life’s pressures, flowing eros emerges from the cracks of rigid binary logic, acting as a transient but widely spread force while also opening up new opportunities for various gender subject-positions.
  • FENG Jianxia
    Chinese Journal of Journalism & Communication. 2023, 45(9): 27-47.
    Digital platforms such as social media have become space to raise gender consciousness, foster women’s solidarity and call for social change. Through qualitative methods such as in-depth interview and participatory observation, this study explores the process of gender consciousness among young female users who actively speak out on gender issues in local digital space. In addition, this paper proposes the concept of “mediated affective solidarity” to understand how individuals who suffer from affective dissonance, experience gender consciousness and become affective alien can connect, support with each other and make collective voices to form a sense of solidary as affective communities based on the connective affordance of social media. This study argues that social media and other digital platforms have reconfigured the relationship between individual, collective and space, and shaped the feminist politics of transformation in contemporary China, in which affect plays a significant role.
  • MA Deyong HUANG Minxuan
    Chinese Journal of Journalism & Communication. 2023, 45(7): 47-73.
    Existing studies on public opinion patterns in China generally find polarization within online public opinion. However, these studies stay at the level of descriptive analysis and pay less attention to the underlying formation mechanisms. Based on the 2021 Chinese Netizens Survey, this study analyses whether polarization of public opinion exists and its underlying causal mechanism. Contrary to prior findings, the results show that the structural attitudes of Chinese netizens is not bimodal but a unimodal distribution, of which the position of netizens on domestic controversial topics is relatively neutral and mild, and the attitude on diplomatic topics is a one- sided “strongly support” of the government’s position. Moreover, there are widespread “false consensus” effects in overestimating the proportion of the actual opinions held by others with individuals holding more extreme attitudes showing more “false consensus”. In terms of the formation mechanism, authoritarian personality, ideology, and media exposure can significantly predict the polarization of people’s attitudes, but the false consensus is the internal drive of attitude polarization. While contributing greater insight to public opinion in China, the research results also have significance for the construction of healthy and normal public opinion in China.
  • WU Zili
    Chinese Journal of Journalism & Communication. 2023, 45(7): 6-24.
    From 1937 to 1956, Urban Journalists of Chinese Communist Party who worked in KMT- controlled areas faced three major challenges, including how to “Legalize” reports in KMT- controlled areas, how to adapt to the new regimes, How to be a “professional journalist” of “entire party newspaper”. The research shows that before liberation, They wore white gloves to carry out the United Front Work of the upper classes, and Carry out news publicity in a rational, beneficial and restrained manner. After liberation, “MiaoHong” and “ChiDu” are the key words of their work, what they took to adapt to the environment of running newspapers. This is a reflection about the changes of political science paradigm and philosophy paradigm in the practice of running newspapers from 1937 to 1956. Moreover, it is the adjustment of the psychological structure of the Communist Party of China in the interaction of the two paradigms, They have played an active role in historical trends.
  • YANG Baojun
    Chinese Journal of Journalism & Communication. 2023, 45(8): 6-22.
    The key to knowledge production is to find, answer and explain questions from objective objects. The core of knowledge system construction is to study and explain objects systematically and scientifically. It is vital for constructing a high-quality “problem system” of contemporary Chinese journalism and a high-quality independent knowledge system that we can transform the objective problems in the field of news activities, especially the overall objective changes in the field of news activities, into real and high-quality “academic problems” directly. It is found that “the relationship between people and news” is the general problem of journalism. The general issues are divided into two major areas: the field of news and the field of the relationship between news and society (news relations). The problems in the field of journalism can be divided into two problem systems: the problem system of news ontology and the problem system of news format. The problems in the field of news relations can also be divided into two systems: the system of the relationship between news and the overall development of society, and the system of the relationship between news and daily life. Therefore,“four major issues system”, which is rooted in the new actual changes and development trends, is the gate to constructing the independent knowledge system of contemporary Chinese journalism.
  • FANG Hui WU Shangwei
    Chinese Journal of Journalism & Communication. 2023, 45(10): 28-48.
    This article focuses on the “digital death” on Chinese social media platforms. It refers to social media platforms’ depriving individuals of their right to live digitally on platforms through repressive account suspensions (namely “account bombing”). We collected 131 online writings about digital lives and conducted 39 in-depth online interviews on users’ experiences of account bombing. These narratives publicize the politics of memory in Chinese cyberspace. This study argues that account bombing as an incident interrupts individuals’ daily lives and causes death- like pain and trauma. The blocked users’ digital memories are entirely deleted, with (part) their digital self annihilated and stripped. Writing is a way to resist forgetting and protest against the deviant stigma imposed by the authorities. It also reproduces and confirms the blocked users’ identity and subjectivity. As a result, Internet governance, committed to forgetting through deleting, has stimulated proactive memory inscription. The long-term effects of deletion on the technologized memory structure are also worth further exploring.
  • LIU Tingting XU Deya
    Chinese Journal of Journalism & Communication. 2023, 45(6): 59-80.
    Changes in labor specialization can stem from developments in industrial structure, changes in factors of production, employment structure, employment relationships, and transaction costs. The development of digital platforms has also led to the differentiation of labor types, which has become a topic of increasing attention. This paper conducts an empirical study on several Xiaohongshu (former) staff members, two MCN agency staff members, and 38 fashion bloggers to show that the expansion of Xiaohongshu has directly led to the professional differentiation of fashion Labor. This paper posits that Xiaohongshu’s data-driven operations, business model, and feminine focus have directly led to the categorization of fashion bloggers into three main groups. The first two categories encompass “established bloggers,” who have been promoting fashion brands either full-time or part-time before the advent of Xiaohongshu. Their attitudes towards Xiaohongshu can be further subdivided into “flexible established bloggers,” who are open to Xiaohongshu, and “resolute established bloggers,” who resist it. The third category is the “new bloggers” group, comprising “digital natives.” Their understanding of fashion is primarily shaped by their digital practices. Moreover, due to the opaque nature of algorithms, the significant involvement of MCN agencies, and the invisibility of the platform behind the platform, the operational mechanisms of the platform remain unclear to most MCN agency employees and individual bloggers.
  • LV Peng GE Xiao
    Chinese Journal of Journalism & Communication. 2023, 45(8): 155-176.
    As a unique group of internet anchors, the popularity of the bottom internet anchors and their fatalistic fading out show the logic of digital survival and digital destiny of the bottom people. The paper takes MC Tianyou’s media life history as a case study to explore how bottom internet anchors perform digital labour through short videos/live streaming. Facing the similar media life history of the bottom internet anchors, this paper argues that they complete the dual production of self and profession in the process of digital labour, and generate the media identities that make their fame and reputation flow on various platforms. At this point, when they are unable to deal with the conflict brought by the media self in their self-identity, this “tragedy of the self” makes their media lives end. In addition, with the analysis of the digital labour and identity of the bottom internet anchors, as well as the presentation of the results of governance, the paper emphasizes that the affordance of the platform can be the landing point of governance in the cultural pluralism space, and that the continuity of two-way thinking is needed to connect the subject and the object of governance, so as to explore the digital governance strategy in China in the thinking of good governance. A negotiated governance path will give the bottom internet anchors more space to survive, and will make their cultural production more dynamic and vitality.
  • WANG Tian TAN Tianhui
    Chinese Journal of Journalism & Communication. 2023, 45(9): 48-70.
    Social media has driven the worldwide spread of femvertising. While achieving great monetization benefits, femvertising has also been criticized for its post-feminist discourse, which may worsen gender inequality. Focusing on femvertising practices in Weibo, the paper uses thematic analysis and semantic network analysis to investigate post-feminist discourses in advertising, as well as audience responses to post-feminist discourses and meaning production. It is found that the confidence culture discourse and the positive mentality discourse are largely echoed. “Empowerment” is constructed as the process of individual “realizing beauty”, and the self-discipline of “confidence” and “positive mentality” is regarded as the key way of “empowerment”. Consumption is also given a “rewarding” meaning to advertisers. Finally, the paper introduces the theoretical perspective of Marxist feminism, examines the unequal economic relations and ideology reflected by post-feminist discourse, and explores the “true empowerment” approach of femvertising.
  • GONG He LIU Zicong XIONG Hui LIN Yizhou
    Chinese Journal of Journalism & Communication. 2023, 45(7): 93-113.
    Adopting the method of narrative analysis and the theoretical framework of “Face-Mianzi Model”, this study investigates the mechanism of how stigma is internalized and transformed into shame by albinos. Through the analysis of the life stories posted on the official WeChat account of the “Chinese Organization for Albinism”, three kinds of transmission effects of Face-Mianzi were found: the consistency effect, in which family members are brave enough to face the challenge of “mianzi-saving”, can prevent the stigma experienced by patients from internalizing into shame; the hybrid effect, in which patients strive for better performance after receiving support from others to save mianzi for themselves and their supporters, can effectively alleviate patients’ shame; the controversy effect, when patients feel that significant others “lost mianzi”, can cause a feeling of “losing face”, with the result that stigma is internalized as shame in patients. Practical implications, research limitations, and future approaches are also discussed.
  • GUO Xiaoan HE Junqiong
    Chinese Journal of Journalism & Communication. 2023, 45(7): 24-46.
    The echo chamber effect of social media is controversial, and algorithms are often considered to be the “culprits” that lead to information cocoons and attitude polarization, because it creates a homogeneous information environment, which is not conducive to the healthy development of the public domain, so that providing heterogeneous and multi-encounter information is regarded as a “cocoon” remedy. This paper uses an online-experimental method to explore the actual influence of anti-attitude information and balanced information exposure on user’s attitude polarization. Based on the elaboration likelihood model, the multi-factor inter-group experiment of 3 (pro-attitude / counter-attitudinal / balanced attitude)×2 (high argumentation quality / low argumentation quality). It is found that social media with multiple information does not necessarily bring an open and moderate public opinion environment, and high-quality anti-attitude information can moderate or change personal attitudes, but for people with high degree of involvement in issues, anti-attitude information will inhibit attitude depolarization; Balanced information can prevent further polarization of attitudes, and although people also understand balance information in a way that deals with the confirmation bias of one- sided information, balanced information that has no clear position and low persuasive intent has the potential to depolarize public opinion.
  • TA Na LIN Cong
    Chinese Journal of Journalism & Communication. 2023, 45(8): 132-154.
    The widespread application of artificial intelligence has triggered concerns and discussions about algorithmic bias in academia. Targeting search engine autocomplete algorithms the approach of algorithm auditing, this study created large-scale user search queries and examined the algorithmic bias reflected by 47,011 autocomplete predictions collected from three leading search engines. It is found that autocomplete algorithm bias is consistent with the long-standing social discrimination in three social group attributes: gender, age, and region, reflecting the disadvantaged social status of women compared to men, middle-aged and elderly groups compared to the youth, and rural areas compared to urban areas. Both topics and search platforms significantly moderate the relationship between these three attributes and algorithmic bias. This study argues that social bias is reinforced by autocomplete algorithms through users’ interaction practices, while platforms act as a media vehicle for the reproduction of inequality under the influence of traffic commodity logic. Further discussion revolves around the mechanisms by which algorithmic bias interacts with digital inequality, and the role of different stakeholders in combating algorithmic bias.
  • LIAO Shengqing CHENG Junchao YU Jianping
    Chinese Journal of Journalism & Communication. 2023, 45(9): 91-117.
    With the development of new media technology, constructing a clear space for the expression of online opinions and building a good order of online communication has become an important element in developing a strong network and building a modern governance system. This study is based on an empirical analysis of 43, 088 news items and their 1, 204, 769 related comments posted by People’s Daily on Sina Weibo between January 20 and March 8, 2020, the period of the COVID-19 outbreaks. The study examines the impact of audience interaction on group polarization formed by online news replies as expressions of opinions under the perspective of the spiral of silence theory. It reveals that emotions have an inhibitory mediating role in the relationship between audience interaction and group polarization. The results showed that audience interaction had a significant positive effect on group polarization. The stronger the audience interaction, the more negative the emotional valence and the stronger the emotional arousal. Positive emotional valence and low arousal are more likely to lead to group polarization.
  • Chinese Journal of Journalism & Communication. 2023, 45(6): 167-176.
  • ZHANG Xue TIAN Zihao
    Chinese Journal of Journalism & Communication. 2023, 45(6): 123-143.
    Traffic is deeply embedded in news work in the digital environment, influencing the fundamental issues of journalism studies. Based on hierarchical model, this study examines how traffic affects news work and organizational culture with the method of in-depth interviews. The conclusion is that traffic has been normalized. Mainstream media accept traffic confrontationally in top-level design. Newsrooms manipulate traffic strategically. News workers ignore traffic by learning unconsciously. Traffic has been co-opted into the traditional news work by the interaction between top-down system design and bottom-up daily work. Theoretically, traffic is positioned in news production, news work and organizational culture from an experimental view. This paper restores the national-social context when discussing the relationship between traffic and the news industry based on mainstream media.
  • JI Di
    Chinese Journal of Journalism & Communication. 2023, 45(9): 71-90.
    With the development of social media, the internet has emerged as an increasingly important space for feminist activists. Based on the paradox of the participation of the privileged, this paper explores the exclusionary discourses that the male feminists as feminist advocators encounter from feminist solidarity when they participate in debates about the gender issues in network public sphere and analyzes the causes. The study shows that the exclusionary discourses mainly reflect that the feminist solidarity distrusts the motives of male feminists and their standpoints of epistemology, and alienates male feminist advocators, and that such discourses stem from complex technical and social factors, including the weak continuity between the discourses and actions, the epistemological conundrum of distinguishing the benevolent sexism from cultural behaviors without any intension of sexism, and the base of solidarity itself on experiencing some forms of oppression or injustice. The clarification and reflection of this paradox can lead to better understanding, less conflicts and stronger solidarity between two sexes so as to achieve genders equality eventually.
  • WANG Yanlong WANG Shilei LUO Jianjun
    Chinese Journal of Journalism & Communication. 2023, 45(7): 137-156.
    Female migrant workers are a marginalized group in Chinese society, who face health challenges with little research attention. Some of them work as hospital care workers, which are close to health resources. Guided by culture-centered approach, the study uses in-depth interviews and participant observation to focus on the health practices of female care workers in their life course. The study found that factors such as economic policies, health care systems, family responsibilities and work environment influence their health experiences in the private sphere of the family, in their wandering away from home and in their care work phase. Rural women have localized rational measures, but it was not until they became care workers that they developed health rationalities that juxtaposed traditional vernacular experiences with modern medical experiences. The health practices of female care workers are based on a rationality based on spatiotemporal conditions coupled with driven by “family first” tradition. By unfolding this rationality of rural female care workers, researchers can truly help them to free themselves from the shackles of ‘othering’ health communication.
  • LIU Fangru
    Chinese Journal of Journalism & Communication. 2023, 45(10): 135-159.
    In 2019, the eSports player has become a new occupation approved by the Ministry of Human Resources and Social Security, which has stimulated the development of eSports industry. Taking “cruel optimism” and “hope” as theoretical resources, this paper examines the individual experiences and affective forms of eSports players, the central elements supporting the industry. Simultaneously, I contextualize the specific affective form in industry and political environment, in order to explore the generating logic of affects and affective practices of eSports players.This paper finds that the promises that popular culture, official documents, and eSports club collectively weave for eSports players are problematic objects of desire and prevent them from flourish. The experience of losing the object of desire is so heartbreaking that the hope and optimism held by eSports players in turn wear out their vitality, and even lead them going to “impasse”. On this basis, this study attempts to propose “the hopeful cruelty” to explain the affective practices of eSports players.
  • HUANG Yangkun YU Yayun
    Chinese Journal of Journalism & Communication. 2023, 45(10): 91-111.
    Algorithmic discrimination poses a danger to the individual’s digital survival. Based upon semi-structural interviews with 22 algorithm engineers, this study explores how engineers’ ethical values and judgments are embedded in the discriminatory algorithm from the perspective of the social construction of technology. The study finds that algorithmic discrimination can be attributed to engineers’ understanding and pursuit of reality and accuracy—for building the mirror world, they rely on data records, social reality and statistical causality, eventually leading to the reinforcement of discrimination. Besides, for engineers, their goal of algorithmic fairness is constantly squeezed by their ethic goal of seeking reality and accuracy with certain business goals. And engineers are always educated and work in the orientation that making a bias-free digital garden isn’t an obligatory target for them. What’s more, quantifying ethical concepts like fairness remains a technical obstacle for algorithmic workers. All these make “algorithm for good” a flexible choice for engineers, finally defining their practice to debias. This study provides an empirical window for understanding algorithmic discrimination, as well as detailed and professional insights into the construction of biased technologies in Chinese context.
  • Li Haibo
    Chinese Journal of Journalism & Communication. 2023, 45(8): 23-44.
    This paper re-examines the formulation and early application of the concept “running newspapers with all party members involved”, pointing out that the concept had already become a common phrase on the Jiefang Daily in the half year before the publication of “One Thousand Issues of Our Newspaper” in 1944, and was also widely popular in the party and government system of the Shanxi-Gansu-Ningxia Border Region. An examination of the newly compiled materials reveals that the objective of “running newspapers with all party members involved” was to make the party newspapers a “collective organizer”, and the operational mechanism was the “platformization” of the party newspapers, which played the role of an institutionalized “platform” for the party and government system to exchange work experiences, with the purpose of guiding and promoting practical work. Under the unique political culture and institutional condition formed during the Yan’an period, the political party explored and exploited the potential functions of media technology and transformed newspapers into a conventional organizational technology, thus bringing about profound changes in journalistic practice.
  • LIU Yusi YUAN Guangfeng MA Ye
    Chinese Journal of Journalism & Communication. 2023, 45(10): 112-134.
    Invoking historical analogies to make connections between past and present events is an important way to construct collective memory and shape public perceptions. This study examines how representative newspapers in three areas-the United States, India, and Middle East North Africa (MENA),selected and used historical analogies in their coverage of three global major conflict events of this century including the September 11, the Mumbai terrorist attacks, and the Tahrir Square demonstrations through a quantitative content analysis using the most different system design (MDSD). The study found that in the coverage of these three events, there was a pattern of “distant suffering”; and there was a significant domestication effect; as a proximity mechanism, newspapers also made greater use of historical references in the context of their own countries or regions. The study then discussed the three coexisting and decreasing media logic and their implications for news reporting of conflict events.
  • LIAO Mengxia
    Chinese Journal of Journalism & Communication. 2023, 45(7): 74-92.
    Based on the situation perspective, the research, by constructing a collective individual rumor situation interpretation framework and using the Social Network Analysis method, selected 571 online rumors within a diffusion cycle of the COVID-19 pandemic rumors to verify and supplement the downward snowball effect of sociology. The study found that in the rumor diffusion cycle including the outbreak period, the reversal period and the stable period, the rumormongers collectively defined six social scenarios of the COVID-19 epidemic. According to the research, the snowball effect of the rumors ending in the reversal period is the rational communication of mutual structure carried out by the rumormongers to reach a certain potential social consensus and presents a double rolling feature. Finally, the social situation constructed collectively by the hearers has the authority to continuously challenge and dispel official discourse in the middle dimension. Due to data limitations, the research failed to provide explanations in a wider scope, but it is necessary to remain sensitive to the “situation” in the rumors.
  • DING Wei
    Chinese Journal of Journalism & Communication. 2023, 45(6): 6-32.
    This paper combines the theory of labor’s spatial fix by Andrew Herod and the concepts of tactics and poaching by Michel de Certeau, takes the 10-year development history of Wechat fleets in Shenzhen as a case study, and places the national taxi drivers’ self-organizing union and the digital transportation platform (“Didi Chuxing”) in a historical dimension and specific economic & cultural context. This paper presents the uniqueness of the spatial production(fix) and resistance model of Chinese labor self-organization, attempts to reveal the platform-mediated labor agency, collective action and the complexity of spatial power geometry in the multi-layers of “contingent symbiosis” relationships of platform (technology), organizations and human being, so as to initiate a conversation with relevant foreign studies.
  • ZHANG Gehao
    Chinese Journal of Journalism & Communication. 2023, 45(8): 59-73.
    To date, as the emergence of sensory studies and multisensory communication studies, the debates on the relation between senses and media becomes heated. Glasses and hearing aid are main media to repair human’s senses, anyhow they were seldom discussed in communication and media studies. In this article, a series of theoretical conceptions from German media theory tradition as organ projection, becoming media and technical image will be articulated to re-exam the interaction between senses and media.
  • WANG Yingji
    Chinese Journal of Journalism & Communication. 2023, 45(12): 28-45.
    In Kittler’s view, spoken language is a means for gender distinction, whereas the typewriter is a medium for gender neutrality. By inverting the gender of writing, the typewriter has brought about a de-gendered approach to writing, reversing the material base of discourse networks. As a result, traditional gender metaphors have vanished. Kittler analyzed the changes in the role and status of women in literary circulation between the 1800 and 1900 discourse networks using the theories of Foucault and Lacan. The mother, as an abstract spiritual metaphor, is excluded from the real production process of the 1800 discourse network and is in both “input” and “output” positions in the 1800 discourse network. In the 1900 discourse network, the typewriter caused the collapse of the male monopoly on writing, and women began to enter as secretaries and typists, occupying the core of text processing and production. Although Kittler is not a feminist, his research on women based on media materiality and discourse networks has also provided new insights and contributed new theoretical perspectives and ideas to feminism.
  • LI Xuelian LIU Dehuan
    Chinese Journal of Journalism & Communication. 2023, 45(7): 157-176.
    Positive communication studies have been focusing on the explanation of media exposure and its effects, while less on the prediction of information dissemination or individual behaviors. Various modelling methodologies under deductive logic confound explanatory modelling with predictive modelling, affecting the accuracy, validity and reliability of causal inferences. The development of computational social science enacts changes in data analysis methods, and it also prompts researchers to focus on the epistemological distinction between explanation and prediction. We believe that a clear distinction between and effective integration of explanation and prediction could assist communication studies to discover better causal knowledge and yield scientific prediction. This paper firstly reviews the empirical research strategies in the field of computational social science to clarify the current status and the differences between the two methods employed in our discipline. Drawing on Pearl’s causal ladder, communication studies based on online data are further extracted into four layers: (1) correlational analysis; (2) intervention studies; (3) explanatory studies; and (4) counterfactual causal reasoning. This paper outlines the analytical obstacles researchers face in causal explanation and prediction based on online data, and makes specific suggestions for achieving effective integration of explanatory and predictive models in causal modeling. Through circular validation on four levels of analysis, we offer a better way to understand the laws of communication and human behaviors.
  • DANNA • Bawuerjiang SU Jing
    Chinese Journal of Journalism & Communication. 2023, 45(7): 114-136.
    In the narrative of the history of US mainstream communication study, there has been a collective misreading of “propaganda analysis”. This paper attempts to find the reasons and reflections of propaganda’s departure from communication studies by retelling the background of the birth of propaganda analysis, and completing the prehistory of US communication research in the early 20th century. It is found that although “propaganda analysis” once appeared as a mainstream in the field of social science research in the US, it is not an academic paradigm but a social trend in the context of US progressivism. With the fundamental reversal of this social context, “propaganda analysis” has fallen into disuse. Subsequently, the institutionalization of communication research and the underlying logic of science continue to marginalize and ideologize the concept of propaganda. The intentional misinterpretation of “propaganda analysis” in the history of communication studies originates from the legitimacy anxiety of US communication studies, as the contradiction and tension between value rationality and instrumental rationality in the context of US rationalism could not be solved.
  • ZHAI Xiufeng
    Chinese Journal of Journalism & Communication. 2023, 45(6): 81-102.
    The huge volume of online content in China and the increasingly strict moderation requirements of Chinese government have led to a continuous increase of labor for commercial content moderation. In contrast to the focus of western researchers on Facebook and Google, the analysis of the labor process of China's content moderation industry reveals more vivid details of labor relations and its profound interaction with current political and economic environment. Through in-depth interviews with 20 content moderators/human resources employees, this paper outlines the labor conditions and operation mechanism of the online content moderation industry. Research shows that algorithm has become the dominant technology of content moderation labor management. The structural rigidity and structural elasticity of the algorithm enable itself to flexibly change the rules, so as to achieve strong driving and strong control over workers. Under the labor management by the platforms, their algorithmic tools, and labor outsourcers, technological control and bureaucratic control have been deeper integrated. As a result, the platforms and their outsourcers have been able to establish labor rules, allocate labor resources, and determine labor contracts, thus shaping a non-negotiable internet employer. This is also a typical reflection of labor instability in current society. Meanwhile, the shrinking employment is continuing to reduce the laborers’ bargaining power. Related issues require further research and attention.
  • XIONG Zhuang QIAN Peishan
    Chinese Journal of Journalism & Communication. 2023, 45(9): 118-139.
    As search engines become a part of everyday life, the “Google Effect” - the weakening of individuals’ memory capabilities - has become increasingly prominent. However, text signals have been shown to significantly enhance reading comprehension and memory. This study uses a news article as experimental material and designs a 2×2 experiment to investigate how text signals impact people’s memory performance under the “Google Effect”. The results show that text signals can significantly improve memory performance in an online environment. These findings broaden the scope of research into the effects of text signals, providing practical memory retention strategies for digital reading. Although text signals do not fully counteract the “Google Effect”, they provide theoretical support and empirical evidence for reducing reliance on search engines. Future research could explore possible differences between macro and micro signals. Methodologically, neuroscientific techniques such as functional Magnetic Resonance Imaging (fMRI) could be used to examine how text signals affect the brain's memory encoding and retrieval processes, deciphering the neural mechanisms through which they counteract the “Google Effect”.
  • SU Linsen
    Chinese Journal of Journalism & Communication. 2023, 45(11): 41-60.
    Watching TV has become an important form of leisure in Chinese people’s daily lives, and television as a family medium has also long been the number one medium in China. As a social cell, the family is the source of happiness, and watching TV affects people’s quality of life and happiness. Television viewing has both direct and indirect effects on subjective well-being. Based on the 2013 and 2021 China General Social Survey (CGSS) data, this paper finds that both daily TV viewing and free time TV viewing (or DVD watching) directly enhance people's subjective happiness, but only “frequent” or “daily” TV viewing can significantly enhance people's happiness, indicating that TV use has a certain threshold for enhancing happiness. This paper analyzes the indirect effect of TV viewing on subjective well-being through two competing mediation mechanisms, and the mediation analysis reveals that TV watching indirectly enhances people’s subjective well-being through promoting social interaction, but TV watching does not reduce well-being because of enhanced materialistic tendencies.
  • QIN Lanjun
    Chinese Journal of Journalism & Communication. 2023, 45(8): 74-89.
    During the regular epidemic prevention and control, health codes for every hand and nucleic acid testing sites all over the city undoubtedly constitute the infrastructure of urban life in China . In the crossed perspective of “urban evolution”, “epiphylogenesis” and “cybernetics”, the health code is an exteriorized immune information organ. It acts as an information hub of the exteriorized immune system on the macro-level of the city, when the natural immune barrier against emerging viruses has not yet fully established in the human body. Especially in the aspects of epidemic surveillance and recognition, the mechanism of the health code shows a certain degree of logical similarity with the immune surveillance and recognition at the cellular level of the body. At the same time, the health code also creates a new type of “other” in the form of exteriorized immune organ. The old question of self/other of the 20th century is reintroduced and reinterpreted in the special socio-cultural context of the 21st century mediated by the health code. For the first time, the health code allows the Chinese people to experience a cybernetic crossing between biological and technological border in their daily life. The relationship between technology and human beings presents two possibilities: epiphylogenesis or technological alienation. On the one hand, we need to recognize the positive role of technological progress in the innovation of emergency response to major public health events, on the other hand, we also need to reflect on the risks.
  • LI Siyang
    Chinese Journal of Journalism & Communication. 2023, 45(6): 144-166.
    Vilém Flusser’s theory of technical images is located in the key position in his philosophical constellation of media, communication, translation, existentialism and post-history. From the standpoint of reflecting on enlightenment modernity, scientism and transcending dualistic axiology, Flusser advocates a way of critical thinking that harmonizes imagination and rationality, and promotes the concept of integration of science, art, philosophy and creation. It proposes to reintegrate the value division of truth, goodness and beauty, the cultural split of science, technology and art and subject-object dichotomy in modernity through technical images and new technological imagination, and reconstruct the “metacriteria” of civilization. From the perspectives of Jewish identity, Judeo-Christian ethics, interality, and dialogue philosophy, Flusser explores the relationship between self and others, freedom and responsibility through technical images, advocating for the creation of meaningful space of inter-subject and humanism media on the basis of technical images. As a “post-historical image”, the technical image emerges in the crisis of human civilization and becomes its representation, but it also provides the possibility of redempting the crisis with its own dialectical energy. Human beings must realize a criticism of themselves in the criticism of technical images, and create a humanitarian post-history in the revolution of telematic society. In the sense of human subjective construction and being-in-the- world, technical images should be regarded as the practice of “translation” and “projection” of human beings who have entered the post-history to reorient themselves, defend freedom and create new civilizations.
  • ZHANG Yongfeng
    Chinese Journal of Journalism & Communication. 2023, 45(8): 45-58.
    In current China, Marxist view of Journalism is facing unprecedented concept challenge which comes from enormous conflict between the rapid development of communication reality and the noumenon of “news” in the conceptual system of Marxist view of Journalism. This paper believes that to expand the extension of the concept of Marxist view of Journalism from the perspective of Marxist view of communication ,and to expand conceptual meaning from “news” to information communication can make it obtain richer theoretical connotation and higher guidance value. By this it can be realized to re-understand Marxist view of Journalism.
  • ZHANG Jie MA Yikun
    Chinese Journal of Journalism & Communication. 2023, 45(12): 65-80.
    Considering the universal connection in the digital association today, social media users seek a sense of self/private boundaries in an ever-expanding public space. This study focuses on the alternative account (xiaohao) in Weibo using by the young groups and the new relationship situation and new self-practice based on it. The study found that the user's personal emotional work based on xiaohao can effectively regulate and alleviate the self-tension and emotional dilemma in real life. In this process, the self, identification and identity realize the flow and reconstruction between the communication law of traditional Chinese relationship orientation and the increasingly prominent individual will, the situation also moves from the situation re-separation to the creation of new reality situation; This new self-reorganization method is unexplicable to the separated self in the network and the suppressed self in the reality, and the creation of its realistic situation also endows the realistic role and the social-self with the vitality of new individual meaning, reflecting the subjective individual will and creative actions of young people today.
  • SUN Ping
    Chinese Journal of Journalism & Communication. 2023, 45(6): 33-58.
    The current article aims to provide an alternative way of analyzing the formation and configuration of platform capitalism in and beyond China in addition to “surveillance capitalism”. It is called as association capitalism. From the perspective of organization and communication, association capitalism regards platformization as a process of mediatization, in which it connects, organizes, and mobilizes various social resources, and ultimately forms its own “gatekeeper” position in the Chinese market. Taking food delivery industry as a case, it is argued that association capitalism consists of three dimensions: habituation, organization, and embodiment. The “association capitalism” indicates how platforms undertake functions such as contacting, docking, managing, and aggregating. As a sensitive concept, it shed lights on our reflection on the relationship between platform capital, technological labor, and organizational management.
  • WANG Qing ZHENG Baowei
    Chinese Journal of Journalism & Communication. 2023, 45(12): 6-27.
    Over a period of more than half a century, Mao Zedong combined Marx, Leninist journalism thoughts with the practice of the Chinese revolutionary struggle and news dissemination, creatively proposing a series of journalistic viewpoints that formed Mao Zedong’s journalistic thoughts. The formation process of Mao Zedong’s journalistic thoughts roughly underwent five historical stages: gestation and emergence before and after the founding of the CPC and during the Great Revolution, exploration and accumulation during the Agrarian Revolutionary War period, enrichment and enhancement during the Comprehensive Anti, Japanese War period, deepening and maturity during the Liberation War period, and summary and improvement after the founding of the People’s Republic of China. The formation and development of Mao Zedong’s journalistic thoughts have made great theoretical contributions to establishing the theoretical foundation of the CPC’s journalistic thoughts, leading the development path of the CPC’s journalism, and initiating the historical process of Sinicization of Marxist journalistic viewpoints. Mao Zedong’s journalistic thoughts occupy an important position in the history of CPC’s journalistic thoughts.In the context of Chinese modernization, learning and reviewing Mao Zedong's journalistic thoughts is of great significance for us to further adapt Marxist journalistic viewpoints to the Chinese context and the needs of our times, and construct the scientific journalism knowledge system with Chinese characteristics.
  • ZHOU Renqing
    Chinese Journal of Journalism & Communication. 2023, 45(9): 6-26.
    How did the Communist Party of China (CCP) party newspaper business in the Yan'an period achieve normative development? Using the concept of party newspaper norms, this paper proposes two types of basic norms based on the representative, executive and service roles of party newspapers in the Yan'an period, through the study of party newspapers represented by the Jiefang Daily in the Yan'an period: the first one is heteronomy, first and foremost the party norms of the CCP that grasps the direction of the party newspapers, including positive norms mainly in terms of qualification and policy guarantee and negative norms mainly in terms of optimizing adjustments and criticisms; and the second one is the government's administrative norms, including the positive norms mainly providing financial guarantee and the negative norms of criticism and suggestions; and the audience norms mainly providing various constructive opinions, suggestions and criticism. The second is self-regulation, that is the self-regulation carried out by party newspapers to implement and serve the party norms, administrative norms and audience norms, with the positive norms of self-criticism and self-correction as the main ones. The basic relationship between heteronomy and self-discipline is that heteronomy which consists of party norms, administrative norms and audience norms, is the dominant norm, while the self-discipline of the party newspaper itself, which serves around the former, is the dominated norm; heteronomy is relatively explicit and active, while the self-discipline of the party newspaper is implicit and passive. By exploring the norms of the CCP party newspaper, which grew up in the historical practice of the Chinese revolution, we can find the source and root of the current news system in China, and also provide a framework and reference for the functional positioning and innovative development of the party newspaper.
  • HUANG Shunming CHEN Zhaobo
    Chinese Journal of Journalism & Communication. 2023, 45(8): 109-131.
    The calendar is not only an “object of time” invented by human beings, but also a “site of memory.” From the perspective of “calendar as site of memory,” this article takes the memory project of “Wikicalendar” on the English Wikipedia website as the research object, uses a series of empirical data to systematically examine what a complex picture of the WikiCalendar as a “global site of memory” in terms of such aspects as “time marking” and “simultaneity” is constructed in the two sections – “WikiCalendar articles” and “selected anniversaries articles” – over the past two decades. The article ends by discussing similarities and differences between the digital Wikicalendar and historical and national calendars in “markedness,” “simultaneity,” “mnemonic community,” etc.
  • SONG Meijie CHEN Yuanshuo
    Chinese Journal of Journalism & Communication. 2023, 45(12): 101-116.
    Death causes the disappearance of the body, but the media preserves a huge number of user traces, triggering a new issue of the presence of the dead, and existential media. This study conducted in-depth interviews with 15 bereaved individuals, analyzing the differences in memory storage and emotional arousal between digital and physical objects, and explore the role of the media as a digital wizard that can connect the dead and communicate between life and death. The study has found that the digital remains are pervasive, fluid, and linked. The combination of digital remains, media logic and algorithm recommendations create a static glow, intrusive culture of death, which inevitably leads to individuals encountering information about the dead and triggering memories. Digital objects have a contradiction between immortality and fragility. When the dead's information is detached from their native device and uploaded to the cloud, the authenticity of digital memory is also erased. In the digital age, the preservation of digital traces has become an important decision related to the survival of digital life and emotional bonds.