内容与技术如何协作? ——行动者网络理论视角下的新闻生产创新研究

肖鳕桐 方洁

国际新闻界 ›› 2020, Vol. 42 ›› Issue (11) : 99-118.

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PDF(18593 KB)
国际新闻界 ›› 2020, Vol. 42 ›› Issue (11) : 99-118.
新闻学研究

 内容与技术如何协作? ——行动者网络理论视角下的新闻生产创新研究

  •  肖鳕桐 方洁
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 How to Collaborate between Content Producers and Technologists——A Study of News Innovation Based on Actor Network Theory

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摘要

 进入新媒体时代之后,新闻业面对着前所未有的不确定性。引入新技术被视为应对 此次“新闻危机”的一种方式,掀起了新闻生产创新的热潮。本文立足于深入参与新闻 创新的行动者,通过对5家媒体机构或媒体技术公司中10位内容和技术人员进行深度访 谈,具体展现内容和技术行动者的转译过程。研究发现,创新团队内部存在内容主导和 无明确核心行动者两种网络模式。不同专业背景的确带来了团队合作的冲突,主要体现 在技术需求矛盾、生产理念矛盾和内外部立场之间的矛盾。针对协作生产的困境,创新 团队试图磨合出沟通机制以改善异质行动者间的关系。

Abstract

 With the advent of new media era, journalism is faced with unprecedented uncertainties. Technology is regarded as a key to solve “the crisis of journalism”, which has set off a wave of news innovation. Based on Actor Network Theory, this research conducted in-depth interviews with 10 members from 5 news organizations or media technology companies who had participated in innovation projects with the aim of depicting the “translation” between content producers and technologists. This research finds that there are two patterns inside the innovation teams: content producers as focal actors and no focal actors in the network. Different professional background has brought about conflicts in collaboration, including confusion of the technical requirement, conflict in production logic and inconsistent stance between the news organization and the outsourcing team. To cope with the challenge, the innovation teams gradually work out communication strategies to improve the relationship of heterogeneous actors.

关键词

  / 新闻创新、媒体融合、协作、行动者网络理论

Key words

  / News innovation, media convergence, collaboration, Actor-Network Theory

引用本文

导出引用
肖鳕桐 方洁.  内容与技术如何协作? ——行动者网络理论视角下的新闻生产创新研究[J]. 国际新闻界. 2020, 42(11): 99-118
 How to Collaborate between Content Producers and Technologists——A Study of News Innovation Based on Actor Network Theory[J]. Chinese Journal of Journalism & Communication. 2020, 42(11): 99-118
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