情感调解类电视谈话节目女性观众的收视需求调查

丁颖 徐敏

国际新闻界 ›› 2014, Vol. 36 ›› Issue (6) : 136-150.
广播电视传播研究

情感调解类电视谈话节目女性观众的收视需求调查

  • 丁颖,兰州城市学院传媒学院讲师,传播学硕士。电邮:29642296@qq.com 徐敏,兰州城市学院传媒学院学生,广电编导专业。电邮:952445176@qq.com
作者信息 +

A Survey on the Viewing Purposes of Female Viewers Watching Emotional Mediation TV Talk Shows

  • Ding Ying,College of Communication,Lanzhou City University,Lanzhou Gansu,lecturer.E-mail:29642296@qq.com.
    Xu Min, College of Communication,Lanzhou City University,Lanzhou Gansu,Student. E-mail: 952445176@qq.com.
Author information +
History +

摘要

本文主要调查了情感调解类电视谈话节目的主力收视人群、主力收视人群的收视需求,以及这类节目应该坚持的核心价值理念。调查得知,女性观众收看此类节目最主要的心理需求是获得日常生活的启示,而且她们最在意的该类节目品质可以用“真人、真事、真情”来高度概括。

Abstract

This paper investigates the main viewers of emotional mediation TV talk shows, their viewing purposes, and the core values that this kind of programs should adhere to. Through the investigation, it is found that the main psychological aim of female viewers watching the programs is to get some inspirations about the daily life. In addition, we also discover that the quality of this kind of programs what they care most about is "real person, real story, and true feeling".

关键词

电视谈话节目 / 情感调解 / 核心价值理念 / 女性观众 / 收视率

Key words

TV talk shows / emotional mediation / the core values / female viewers / audience ratings

引用本文

导出引用
丁颖 徐敏. 情感调解类电视谈话节目女性观众的收视需求调查. 国际新闻界. 2014, 36(6): 136-150
Ding Ying Xu Min. A Survey on the Viewing Purposes of Female Viewers Watching Emotional Mediation TV Talk Shows. Chinese Journal of Journalism & Communication. 2014, 36(6): 136-150

参考文献

2347

Accesses

0

Citation

Detail

段落导航
相关文章

/