粉丝、偶像和社交媒体如今已共同构成一个强大的社会文化场域，粉丝借助强／弱社 交平台参与网络社群建构，在不同互动阶段呈现出不同群体表现，同时获得不同程度情感 体验。这一现象符合人类学家维克多·特纳仪式理论中的动力学发展逻辑，但运用这一结 构功能主义框架解释当下的粉丝社群，也相应存在解释性不足的问题。本文进一步引入柯 林斯的情感能量这一经验性概念，在仪式结构和情感能量双重视角下，从个体的微观感受 层面出发去观察其在结构性日常和反结构化的“共睦态”中的演变规律。本文以肖战、王 一博粉丝社群“哥哥弟弟都爱我”为个案，对其从无到有的全过程进行参与式观察和网络 民族志研究，试图构建起粉丝社群建构中情感能量聚集、形成和衰减现象的动力机制模 型，以此勾勒出强弱连接社交平台、情感能量和结构化／反结构化三者之间的逻辑关联。 文章认为，这一模型具有一般性意义，同样适用于其他由弱转强，自然形成的网络社群。
Fans, idol and social media have jointly constituted a strong social field. With strongly or weakly connected platforms, fans participate in the construction of online communities, presenting different group performances at different interactive stages, and obtaining different emotional experience. This phenomenon accords with the dynamic development logic of the anthropologist Victor Turner, but it also exposes the lack of explanation of the structural functionalism framework in our post-modern Chinese society, so we further introduces Collins’s experiential concept of Emotional Energy. Therefore, this paper’s strategy is to combine the above two perspectives to observe the evolution of Emotional Energy in both structural daily and anti-structural stage from microscopic dimension of individual feelings. We take an online fan community of Yibo Wang and Zhan Xiao called “brothers love me” as a typical example. Based on the qualitative analysis of the virtual community’s construction process, we try to build a dynamic mechanism model which can explain the change of Emotional Energy’s aggregation, formation and attenuation, and establish a logical relationship among strongly/weakly connected platforms, Emotional Energy and Structure/ Anti-Structure. This model is also applicable to other network communities that naturally form from weak to strong.
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