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How does Use of Network Media Influences on Online Political Participation?: An Empirical Analysis Based on an Framework of “Psychological Tendency-Situational Cognition”
XUE Tianshan
Chinese Journal of Journalism & Communication ›› 2023, Vol. 45 ›› Issue (2) : 6-30.
PDF(1498 KB)
PDF(1498 KB)
How does Use of Network Media Influences on Online Political Participation?: An Empirical Analysis Based on an Framework of “Psychological Tendency-Situational Cognition”
Network media has not only profoundly changed people's living ethics and ways of activities, but also reshaped the mode of citizens' political participation. Online political participation has gradually become an important way of political participation. This paper aims to construct an analytical framework of “Psychological Tendency-Situational Cognition”, introduce concepts of government trust and political efficacy, and explore the mechanism of the influence of network media use on online political participation. Through the analysis of 2629 questionnaire survey data, we find that the level of government trust mediates the relationship between the use of network media and online political participation. The use of network media has a negative impact on the public's government trust, which in turn has a negative impact on online political participation. That is, the more frequently network media is used, the lower level of the government trust is, and the lower level of trust significantly improves the public's online political participation. Meanwhile, political efficacy regulates the relationship between government trust and online political participation. The stronger the public’s political efficacy, the smaller the negative effect of government trust on online political participation.
network media use / government trust / online political participation / political efficacy
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Some aspects of democracy appear more sensitive than others to the availability throughout society of political information. Individual-level political engagement poses a puzzle in this regard. An instrumentalquantitative conception of information that is central to rational theories and is also found in some behavioral theories of participation appears contradicted by historical trends. I treat the contemporary expansion in political information made possible by new information technology as a form of natural experiment. I test for a relationship between information availability and political engagement using survey data about Internet use in the period 1996-99. This test is relevant to the applied debate over whether the information revolution will prove salutary for participation, and at the same time sheds light on contending theories of information. I find little relationship exists; the only form of participation which is demonstrably connected to Internet use is donating money This finding fails to support instrumental conceptions of information and instead endorses cognitive conceptions employed in psychological and certain behavioral theories of political engagement.
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The Internet was a major factor in the 2008 U.S. presidential campaign and has become an important tool for political communication and persuasion. Yet, information systems research is generally silent on the role of the Internet in politics. In this paper, we argue that IS is positioned to enhance understanding of the influence of the Internet on politics, and, more specifically, the process of election campaigning using Internet-based technologies such as Web 2.0. In this paper, we discuss how these technologies can change the nature of competition in politics and replace or complement traditional media. Our empirical study on how Web 2.0 technologies were used by the candidates leading up to the 2008 U.S. presidential primaries sheds light on how these technologies influenced candidate performance. Finally, we outline a research agenda highlighting where IS can contribute to the academic discourse on e-politics.
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1. 在哑变量的设置方面，性别以女性、婚姻状况以未婚、政治面貌以群众、户籍以农村户籍、宗教信仰以无宗教信仰为参照项。
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