This paper focuses on the news coverage around Chinese gaming and presents four phases of such journalism. In total all the 1718 news articles on digital games in People’s Daily from 1981 to 2017 are explored from the theoretical perspective of Critical Discourse Analysis. The paper tries to answer how Chinese mainstream news media such as People’s Daily reports and constructs the image of digital game. The paper traces the change of the number, keywords and attitudes of all the reports; analyzes the six contesting frames in the discourse praxis of such journalism; discusses the interaction between the reports and the social cultural practices in different historical phases; and explores the ideology change beyond the change of the game reports discourse.