Methodological Signifcance of Mediaspheres

Chinese Journal of Journalism & Communication ›› 2018, Vol. 40 ›› Issue (2) : 8-14.

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PDF(3665 KB)
Chinese Journal of Journalism & Communication ›› 2018, Vol. 40 ›› Issue (2) : 8-14.

Methodological Signifcance of Mediaspheres

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Abstract

Under the background of communication globalization, which opened after the end of the Cold War, mediaspheres is the core conception of media science. The historical differentiation of media technology in the development stage of mediaspheres in a new aspect defines the counterpoint relationship between the media system and social reality. The market constructed social rationality has given birth to communication science. Combines the values of technologism and historicism, in the sense of methodology, this paper argues that mediaspheres can help us understand the competitive interaction between the new information text and the existing system, help us understand the exponential risk of information algorithms and the interpretation of the dominant meaning of technology misappropriation. At the same time, in the process of reproducing and amplifying technical effects, mediaspheres also change the ways of thinking about social relations and social environment.

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Media / Society / Mediasphere

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Methodological Signifcance of Mediaspheres[J]. Chinese Journal of Journalism & Communication. 2018, 40(2): 8-14
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