With the advent of new information technologies, media industries and the communication ecology have been changing significantly; correspondingly, journalism is in flux. What is the future of journalism? Is journalistic professionalism still viable or even relevant? We argue that journalistic professionalism continues to be a relevant normative framework for journalistic practices. The reason is that journalism is necessary for a democratic mode of public life, namely civic life, and journalistic professionalism is rooted in rational communicative actions that constitute the civic life. In the era of “technological democracy” where everybody could produce information and distribute it via social media, however, journalistic professionalism needs to be re-articulated with the changing situations, using the model of communicative actions as a “template of meta-communication.” Based on careful reviews of various expressions on journalistic professionalism by scholars and practitioners of journalism and an integration of social and cultural theories from various disciplines, this paper stipulates the substance of journalistic professionalism, the possibilities and practical routes of articulating it with the new conditions.