Ethnographic journalism integrates journalism with ethnographic to break the existing news production model, which have been taken into practice and responded by academia in the United States, Denmark. Current news production model based on objectivity is limited by the traditional views and methods of objectivity and turn objective into passive strategies, which leads to the disconnection between concept and practice. In the context of postmodern knowledge transformation, Ethnographic journalism challenged traditional objectivity and attempted to rebuild a more balanced narrative pattern by rethinking the relationship between the interviewer and the sources ,and perspective to restore concealed pluralism and diversity, making journalism to release more equal meanings. Ethnographic journalism needs some premises. Public service capacity should be regarded as an important standard to evaluate ethnographic journalism. Until now, Ethnographic journalism is still in trial stage. Still, whether ethnographic journalism will play its constructive part well while its criticizing traditional objectivity remains to be seen.