The Outline of China’s Government Public Relations Researches: A Multi-disciplinary Perspective
TU Guangjin, CHEN Xi
Chinese Journal of Journalism & Communication ›› 2014, Vol. 36 ›› Issue (2) : 6-26.
The Outline of China’s Government Public Relations Researches: A Multi-disciplinary Perspective
Using the 119 research papers on government public relations from CSSCI over the past 30 years since modern public relations was introduced into China as samples,this paper makes an elaborate diachronic analysis on their contents and citations, trying to present the outline of China’s government public relations researches from a multi-disciplinary perspective with reference to the almanacs in the related works and the practice of China’s government. This paper argues that China’s public relations researches should overcome the “involution” crisis caused by the term divergence and disciplinary barriers, and that the supreme goal of government public relations is to form elite consensus within the whole society, to which the exploration of the approach should be the main direction of future government public relations researches development.
Government / public relations / elite consensus / disciplines, crisis
This paper is supported by Beijing Philosophy and Social Research Project “Crisis Communication and Social Identity in the Period of Social Transformation” (Project number: 12ZHB018). Email: tuguangjin@126.com.
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