“Natural Selection” of Technology: Criticism on Levinson’s Evolutionism of Media

HU Yilin

Chinese Journal of Journalism & Communication ›› 2013, Vol. 35 ›› Issue (2) : 77-84.

Chinese Journal of Journalism & Communication ›› 2013, Vol. 35 ›› Issue (2) : 77-84.

“Natural Selection” of Technology: Criticism on Levinson’s Evolutionism of Media

  • HU Yilin
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Abstract

Levinson has inherited the tradition of the media ecology, but a superficial one. He believes that
the disadvantage of the firstborn technology can be eliminated in the evolutionary process. However,
Levinson's theory of evolution faces three questions: Who makes selection? How to make selection?
How to assess the result of selection? Levinson gives the same answer, “nature – humanity”, with a
Hegelian theoretical prospect. But he does not realize the paradigm revolution of the standard of value.

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HU Yilin. “Natural Selection” of Technology: Criticism on Levinson’s Evolutionism of Media[J]. Chinese Journal of Journalism & Communication. 2013, 35(2): 77-84

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