A Study on Instrumental and Psychological Approach of Impact of Micro-blog Usage on Online Political Participation

HAN Xiaoning, WU Mengna

Chinese Journal of Journalism & Communication ›› 2013, Vol. 35 ›› Issue (11) : 88-102.

Chinese Journal of Journalism & Communication ›› 2013, Vol. 35 ›› Issue (11) : 88-102.

 A Study on Instrumental and Psychological Approach of Impact of Micro-blog Usage on Online Political Participation

  •  Han Xiaoning is a research fellow at the Research Center of Journalism and Social Science, Renmin University of China. Email: hanxiaoning@ruc.edu.cn.
    Wu Mengna is a postgraduate student at the School of Journalism, Renmin University of China. Email: wumengnanews@gmail.com.
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Abstract

This paper analyzed online political participation by instrumental and psychological approach, considering impact of micro-blog usage. The study constructed three evaluation index system about instrumental usage factors, political psychological factors and online political participation degree. By a survey on university students, the Pearson correlation analysis was conducted among the factors of above three index system. At last, the paper came up with the complexity of correlations between micro-blog usage and political participation, and the positive correlations between psychological factors and political participation. High-level usage of micro-blog does not means high-level political participation. Psychological factors in media contact play more important role in political participation.

Key words

online political participation / micro-blog usage / political psychology / instrumental perspective

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HAN Xiaoning, WU Mengna.  A Study on Instrumental and Psychological Approach of Impact of Micro-blog Usage on Online Political Participation[J]. Chinese Journal of Journalism & Communication. 2013, 35(11): 88-102

Funding

This paper is supported by the Fundamental Research Funds for the Central Universities, and the Research Funds of Renmin University of China (project number: 12XNK042).

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