1926年至1928年国民革命军向北洋军发起的北伐战争被后世普遍认为是“有道伐无 道”。本文通过分析北伐战争中分居南北的大众媒体《良友》和《北洋画报》的政治图 像表征，指出北伐并非是全然的“民心所向”，而是呈现出罗生门式的叙述。具体而 言，南北两画报以完全对立的政治立场描绘出两种高度差异化的政治图景：天津的《北 洋画报》以“南征”视角建构出一个“反赤”的、崇尚“武功”的北洋政府；上海的 《良友》则以“北伐”视角呈现出一个“革命”的、崇尚“文治”的国民政府。前者在 文化上表现为求新和反旧；后者则在追求都市化和工业化的同时，更进一步表达了对 “普遍参与”的现代社会的向往和追求。

 The Northern Expedition was a military campaign conducted by the National Revolutionary Army to the Beiyang Army in Southern China from 1926 to 1928. This article analyzes the images in the two pictorials headquartered separately in the North and the South, namely The Young Companion and the Pei-yang Pictorial News, which were published on the Northern Expedition. This article points out the public opinion in the Northern Expedition is not in a common aspiration of all Chinese but of a complex narrative. Specifically, the two pictorials depicted two highly differentiated images of politics: The Pei-yang Pictorial News, in Tianjin, described Pei-yang Government as an anti-communism and advocating armed administration, through a marching southward perspective. In contrast, The Young Companion, in Shanghai, portrayed the national government as a revolutionary and firmly insisting civil administration, in a heading northward perspective. The former tended to pursue newness and abandon obsolescence culturally; while the latter called for urbanization or industrialization which expressed the wish for broader participation by common people in a modern society.